Rodriguez Label Chief: ‘Our Dealings with Clarence Avant Were Always Positive’ | AUDIO KORNER

Light in the Attic’s Matt Sullivan, whose reissues prefigured the Oscar-winning documentary, laments the story’s tragic ending.

Matt Sullivan, 38, is a true believer. The head of Light in the Attic, the reissue label he founded in 2003 with partner Joe Wright in Seattle, released Sixto Rodriguez’s two albums, his 1970 debut, Cold Fact, and the 1971 follow-up Coming From Reality, in August 2008 and May 2009, just about the time the late Oscar-winning filmmaker Malik Bendjelloul began working on his documentary about the Detroit singer-songwriter who had become a cult figure in South Africa as a symbol of the fight against apartheid.

The first time Sullivan heard Rodriguez’s “Sugarman,” from a compilation sent to him by his friend, Irish producer/musician David Holmes, he was hooked.

“I couldn’t get enough of it,” says Sullivan who launched the label with This Is Madness, the 1971 sophomore record by hip-hop precursors the Last Poets, and has released more than 150 albums since.

Sullivan then e-mailed South African record store owner Stephen “Sugar” Segerman, who put him in touch with Rodriguez and his family, as the fan tried to figure out how to license the albums and get the musician, who didn’t make a penny from all the bootlegs sold in South Africa and Australia, paid.

The search brought him into contact with Rodriguez’s original producers, Dennis Coffey and Mike Theodore, and music business veteran Clarence Avant, the one-time Motown head who released the two Rodriguez albums on his own Sussex label, most famously the original home of Bill Withers.

Avant refused to answer Matt’s e-mails or phone calls, but Sullivan’s persistence finally landed him a meeting with the elusive label head, who agreed to meet during a wedding anniversary trip to Seattle. After seeing the kind of publicity Light in the Attic generated for its releases, Avant relented and consented to license the two albums to the indie company.

If there’s a villain in Searching for Sugar Man, it’s the flippant Avant, who brushes off talk of contracts signed 40 years ago, though, according to Sullivan, his attitude belies the fervent belief the executive had in Rodriguez and his music, going so far as to ask him to change his name to Jesus Rodriguez to avoid a previous publishing deal, a case now in the courts.

Read more at Rodriguez Label Chief: ‘Our Dealings with Clarence Avant Were Always Positive’ | AUDIO KORNER

‘Searching for Sugar Man’ Star’s Amazing Journey Erupts Into Fraud Lawsuit (Exclusive) – Hollywood Reporter

In 1970, Sixto Rodriguez was allegedly urged by the future chairman of Motown Records to write under “Jesus Rodriguez” to avoid prior contractual obligations.

Rodriguez

Those who have seen Searching for Sugar Man might think they know the astonishing tale of Sixto Rodriguez, but there’s an important aspect of the musician’s story that is now coming to light thanks to a lawsuit that was filed on Friday.

As the Oscar-winning documentary detailed, Rodriguez recorded a couple of albums in the 1970s that seemingly were commercial bombs. Unbeknownst to the Michigan-born songwriter was that his songs had made him a star on the scale of Elvis Presley in South Africa. Fans there embraced his songs as anti-apartheid anthems, and only decades later, after Rodriguez slipped into obscurity and had been rumored to have committed suicide, did he triumphantly make it to South Africa to discover his tremendous success.

Read more at ‘Searching for Sugar Man’ Star’s Amazing Journey Erupts Into Fraud Lawsuit (Exclusive) – Hollywood Reporter.

MUSIC REVIEW | Culture Northern Ireland

When people gather and talk about the singer-songwriters they admire, the same familiar names usually recur: Bob Dylan, Neil Young, Paul Simon, Joni Mitchell: all legends whose music has lasted through the decades, from the 1960s to the present day. Very few would mention Jesus ‘Sixto’ Rodriguez – unless they were South African.

For those who haven’t seen 2012’s most successful documentary, Searching for Sugar Man, let me explain. Rodriguez, a young singer-songwriter from Detroit – whose music could best be described as ‘Donovan-esque’ – released two albums, Cold Fact (1970) and Coming from Reality (1971).

via MUSIC REVIEW: Jesus Rodriguez.

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